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RE: JACK TALKS PAST SINGLES, SEA OF COWARDS IN INTERVIEW

From XFM.co.uk:

"Jack White has been telling Xfm about how difficult it is for artists to choose the right single to release... and how the White Stripes classic 'Seven Nation Army' almost didn't make it onto Seven Inch Vinyl.

The star was talking to Steve Harris on the O2 Evening Show about the new Dead Weather album, 'Sea Of Cowards' and which would be the lead single.

"It's a compelling idea, thinking about singles," explained Jack. "Nobody knows. Record labels don't know, artists don't really know most of the time. I can think back to when 'Elephant' came out I wanted to put 'Seven Nation Army' out as a single. The label in England and the label in America both didn't want to.

"They wanted to put 'There's No Room For You Here'... Can you imagine not putting 'Seven Nation Army' out as a single?!"

However, with the release of The Dead Weather's latest single, 'Die By The Drop', it was the other way round. "People just flipped out when they heard it," says Jack. "I thought... really? I just don't know. The tables were turned, I thought I'll listen to you this time!""

The interview was recorded and you can listen to all three parts HERE.

 


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